Game Presentation

Game Presentation

 

Fat Lady

Joel Johannsen

Andyman & the Chicken

 

 

 

Donatos Pizza Toss

 

 

 

 

 

The Columbus Chill caught the attention of the national and local media with its irreverent advertising campaign and through the excitement and intensity of its game presentation described as “Mardi Grass meets high sticking,” “the world’s largest dorm party,” and “a cross between murder and the ballet.”

Understanding the consumer psyche, and effectively tapping into human emotion with the precise timing of an artist and the savvy and sophistication of trained technicians, Chill games were the centerpiece around which its fans connected to a larger community. The Coliseum was a place where fans felt free to tear off their masks and pour out their hearts without any sensation of awkwardness or fear of ridicule. Never afraid to push the envelope, the Chill created several popular in game rituals designed to take the fans on the exhilarating wild roller coaster ride of emotional highs and lows.